Marketing Insights | Blog | The Content Marketing Team

Brand, Content marketing, Content strategy, Retail, SEO

How to write the perfect product description

A product description is the most important copy on your e-commerce website. Not only does it help to bring in traffic and differentiate you

December 18, 2020
One Comment

Brand, Content distribution, Content marketing, Content strategy, Influencer marketing, Social media, User generated content

Effective ways of working with influencers

Influencer marketing is something that has had its ups and downs. We all remember the Snapchat and Kylie Jenner incident. However, there is no

September 17, 2020
One Comment
influencer marketing

Content marketing, Content strategy, SEO

6 new strategies for keyword research

We are pretty confident that we don’t need to tell you that keyword research is one of the most important components in your SEO

July 23, 2020
One Comment
keyword research

Content strategy, SEO

How to get ready for Google’s Page Experience update

Google has decided to be kind to us for once. Due to the Covid-19 crisis, they have given us a heads up that they

June 27, 2020
One Comment
Google, Google Page Experience

Content marketing, Content strategy, Influencer marketing, SEO

5 ways to future-proof your content for SEO

Creating new content can be an extremely time-consuming but nevertheless, worthwhile process. We all want our content to achieve maximum reach but if your

May 26, 2020
No Comments
future proof content

Blogging, Content marketing, Digital marketing, Retail, Social media

How to tell the world you’re open for business during Covid-19

With virtually the entire world in lockdown thanks to the Covid-19 pandemic, it is fair to say that shopping habits are changing at an

April 27, 2020
No Comments
Covid-19

Post Categories

Follow our thinking

Enter your details to keep up to date with the very latest in content marketing…

Insights

Brand, Content marketing, Content strategy, Retail, SEO

How to write the perfect product description

Blogging, Content strategy, Social media

5 strategies to help create new content ideas for your blog

Brand, Content distribution, Content marketing, Content strategy, Influencer marketing, Social media, User generated content

Effective ways of working with influencers

SEO, Social media

9 tips for optimising your YouTube videos for SEO

Content marketing, Content strategy, SEO

6 new strategies for keyword research

Content strategy, SEO

How to get ready for Google’s Page Experience update

Content marketing, Content strategy, Influencer marketing, SEO

5 ways to future-proof your content for SEO

Blogging, Content marketing, Digital marketing, Retail, Social media

How to tell the world you’re open for business during Covid-19

Post Categories

Recent Insights

How to get cited by AI: real life examples of what works

AI content scaling: what it is and whether you should do it

Are FAQs still relevant in an AI world?

Content enhancement or consolidation: which should you do and when?

UGC and EGC: The Authentic Content Playbook for Brands

How to create a topic cluster: A step-by-step guide

Follow our thinking

Follow us on social media

Follow our thinking

Insights

Experts in creating engaging content optimised for search.

What are you looking for?